Simple Steps – Website & Social Media Marketing

Norwalk Library 1 Belden Avenue, Norwalk, CT, United States

Social media marketing for small businesses is all about being strategic. By using social media platforms to create interesting and engaging content, you can reach a wider audience and encourage them to purchase from your business.

Free

Google Tools for Optimizing your SEO

Search Engine Optimization (SEO) is how your website is found on online. Google can often be cryptic about what they care about on websites, but they’ve created quite a few resources that can give you insight into what your customers find important. Using these tools can help optimize your keywords and get found on Google.

Free

Instagram SEO: Tips to Increase Your Reach

Understanding how SEO on Instagram works is important for any business wanting to connect with their target audience. Getting your content featured in search results pages can help extend your organic reach. When someone searches for a relevant keyword or hashtag in the Instagram, you want your account or content to appear in the search results.

Free

SEO Basics: Get Found on Google

Search Engine Optimization (SEO) is a mandatory marketing tactic if you want your website to be found on Google. SEO is complex and ever-changing, but you can easily understand the basics, and even a small amount of SEO knowledge can make a big difference. Learn proven, repeatable best practices to help you drive targeted traffic to your website.

Free

Leveraging the Power of Social Media to Grow Your Business

Norwalk Library 1 Belden Avenue, Norwalk, CT, United States

Social media is becoming increasingly important for businesses. Understanding the interests, preferences, and behaviors of your customers will help you to create content that resonates with them. You also want to consider which platforms your customers are using so you can tailor your content to fit the platform requirements.

Free

SEO Basics: Get Found on Google

Search Engine Optimization (SEO) is a mandatory marketing tactic if you want your website to be found on Google. SEO is complex and ever-changing, but you can easily understand the basics, and even a small amount of SEO knowledge can make a big difference. Learn proven, repeatable best practices to help you drive targeted traffic to your website.

Free

Leveraging the Power of Social Media to Grow Your Business

Wilton Library 137 Old Ridgefield Rd, Wilton, CT

Social media is becoming increasingly important for businesses. Understanding the interests, preferences, and behaviors of your customers will help you to create content that resonates with them. You also want to consider which platforms your customers are using so you can tailor your content to fit the platform requirements.

Free

SEO Keywords: Understanding The User’s Search Intent

Fairfield Library 1080 Old Post Road, Fairfield, CT

To increase visitors to your website, you need to optimize your content for the right words. Analyzing keywords by intent should be the first step of your SEO Strategy. Keyword intent is the most important step of your keyword research. It helps you meet the users’ needs better and match your content and landing pages to their search criteria.

Free

Past Webinars have been uploaded to YouTube. Many classes have been taught at various times throughout the years and you may find a few different versions of the same classes on YouTube.

WATCH ON YOUTUBE