Get Found on Google
SEO Keeps Small Businesses Competitive
SEO stands for Search Engine Optimization. In the simplest of terms, good SEO increases the chances of your visibility online. This means that the more people see your website, the more your online traffic increases and the more opportunities you have to provide your product or service.
SEO is as much more about people than search engines themselves, despite the acronym. It’s about understanding what people are searching for online, the answers they are seeking, the words they’re using, and the type of content they wish to consume. Knowing the answers to these questions will allow you to connect to the people searching online for the solutions you offer.
If knowing your audience’s search intent is one side of the SEO coin, delivering it in a way search engine crawlers can find and understand is the other. This is where the technicalities of implementing SEO come in.